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Rahua was founded by husband and wife duo, Fabian and Anna Lliguin, a New York City hair stylist and colorist and a fashion designer/trend forecaster, respectively. After a visit to the Amazonian rainforest, Fabian discovered rahua oil, the centuries-old secret behind the healthy and nourished hair of women of the Amazonian tribes. In 2008, they launched Rahua, a hair care and body care brand renowned for its Amazonian plant-based ingredients that deliver naturally lifted silky smooth hair and skin. Rahua is a brand strongly committed to preserving cultural traditions of tribes from the Amazonian rainforest, boosting sustainability, and making a positive impact on the planet.